G+D+IGDI AcademyNZAAR Series archive
Conference paperNZAAR-ALBE-16-46NZAAR June 2016

Are You Experienced? Methods of Mapping Behaviour and Experience in Transactional Environments

Stephen Anderson*

  1. Senior Lecturer, University of Portsmouth

Published in The First NZAAR International Event Series on Natural and Built Environment, Cities, Sustainability and Advanced Engineering, Putrajaya, Malaysia, 26 June 2016, pages 24 to 30. New Zealand Academy of Applied Research. ISSN 2463-5979 (online), 2463-5960 (print).

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Abstract

This paper investigates the use of tangible and intangible experiences both as a recording process and as a design tool. It is particularly focused towards the practical application in service and retail design and its development as a key part of the design process and as a control and test medium for existing situations. The methodology is purposely fluid to allow for a variety of situations and also to promote future development and exploration through collaboration. The findings are applied to and explored within existing situations and proposed design interventions.

Keywords: Experience; Blueprinting; Journey; Modal; Transactional

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Copyright © New Zealand Academy of Applied Research Ltd 2016. All rights reserved. Reproduced in the GDI Academy archive from the original proceedings without change to the authors’ text.